Top Crypto Advertising Networks For Your Web 3 Project
Before we dive deep into the 10 of the most used crypto advertising networks, let me give you a list with a little more:
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Crypto advertising networks are like Google AdSense, but there are some differences. The main difference is that they allow you to promote your crypto project without many requirements. As you probably know, most of the web 2.0 ad networks still have a lot of limitations related to web 3.
In most cases, they don’t even allow you to share your blockchain product or service with the world. Some have started changing their rules and with a trick or two, your ads can get approved. But that’s another story.
At the same time, there is one problem that you can’t easily solve when you use some of the popular web 2.0 ad networks – You can’t precisely target the audience that is already interested in crypto. This is where crypto advertising networks can help too.
What Is A Crypto Advertising Network?
Crypto advertising networks are platforms that give you the opportunity to promote cryptocurrencies, blockchain products, NFTs, news, and everything related to them to a crypto-interested audience (in most cases). By using their services, you can show your ads to those that are already in the space without worrying about getting banned (if you have used Facebook ads for your web 3 projects about 1 year ago you know what I mean).
The other great thing is that you can pay in crypto. Most of them accept BTC, ETH, and some stablecoins. Keep in mind that most of these companies prefer to be paid upfront before launching your ads. I suppose that this is understandable since they can’t charge your wallet at the end of the month like your bank card or PayPal.
Can You Run Crypto Ads on Google?
With restrictions, Google’s new policy allows some crypto projects to advertise. Google says in its updated policy that it only permits the advertising of cryptocurrencies and related goods and services, in certain circumstances due to the complicated and ever-changing nature of the legislation governing them.
Google lets web3 advertisements to run in the following situations:
Projects that prohibit owning, buying, or trading cryptocurrency. For example:
– Companies that accept Bitcoin payments
– Hardware for mining cryptocurrencies
– Legal and tax services
– Services for security
– Platforms that run on the blockchain but don’t advertise or trade cryptocurrency or tokens
– Educational resources
Cryptocurrency exchanges and wallets are permitted to advertise on Google if:
The advertiser is a licensed provider, the products and advertising comply with industry standards and local laws, and Google certifies the account.
Although there are certain crypto ads that Google does not allow, here is a non-exhaustive list of cryptocurrency projects that are prohibited from running ads on Google’s platform:
– Initial Coin Offerings (ICOs)
– Decentralized financing trading methods
– Crypto trading signals
– Investment guidance for cryptocurrencies
– Broker reviews
In short, it is not very easy to sustainably run ads on Google. Maybe in the future, this will change, but for now, you will need someone with experience to help you with that.
Can You Run Crypto Ads on Facebook?
The perspective of Facebook on advertising cryptocurrencies has evolved (maybe because it is called Meta now). After the first coin-offering scam incident in 2018, they stopped digital coin advertisements.
These days Facebook has lifted its restrictions on advertising related to mining hardware and cryptocurrencies. There are still limitations on what and how you can advertise your crypto project there, but it’s much better than before.
The simple answer to whether it is possible to advertise cryptocurrencies on Facebook is yes— with restrictions. Read their policy a few times before you start advertising there. It may be hard to get back if they ban you (talking from experience).
The Best 10 Crypto Advertising Networks in 2022
Now that you know the current status of the two most popular web 2.0 advertising networks about crypto, let’s see some of the most popular crypto advertising networks for 2022.
Crypto advertising network: Coinzilla
Source: Screenshot from the Coinzilla Official Website
Coinzilla launched its service in 2016, and it has established a reputation as one of the most reliable networks for cryptocurrency advertising. More than 2000 websites are publishing their ads.
The other great thing about the platform is that it only accepts websites with good engagement. This gives you the ability to reach high-quality audiences. In particular, Coinzilla chooses vendors whose websites have been operational for at least three months, load quickly, and are easy to use.
Another interesting thing about Coinzilla is that it offers different types of advertising options, including native pop-ups, display ads, and press release advertising. Coinzilla’s working model is CPM and CPC (native ads).
The company offers flexible solutions for advertisement. You can deposit a minimum of 50 euros. You are allowed to do that by using Ethereum, Bitcoin, stables, and wire transfers. You must deposit some crypto or fiat in order to see your ads published.
Additionally, you can earn 10% through Coinzilla‘s referral program when you invite your friends.
Crypto advertising network: A-ADS
Source: Screenshot from A-ADS Official Website
With over 192 million impressions per day and an average CPM of $1.01, A-ADS is one of the top crypto advertising networks. It has been launched in 2011 and it is one of the oldest places where you can buy crypto-related ads. Anonymous Ads (the original name of the platform) is one of the most long-lasting Bitcoin advertising networks on a global scale.
You can choose between 14000+ options for advertising your project by using one of the 3 models of advertising that they offer: CPD (cost-per-day), CPA (cost-per-action), and CPM (cost-per-thousand). This enables a more flexible daily budget spending for your campaigns. The A-ADS platform accepts only cryptocurrency payments. The company offers only banner advertising, but it has some restrictions about the accepted ads that if you are a legit crypto project shouldn’t worry you.
The platform offers live chat support that is available 24/7.
The traffic that A-ADS can deliver is coming from all around the globe including countries like the USA, Brazil, India, Russia, Indonesia, Vietnam, Thailand, and China. There is no minimum to start with (maybe this will change in the future).
A-ADS has a lot of crypto traffic for your crypto project. This means millions of crypto-interested people that can potentially see your ad. You can use geo-targeting to generate traffic from almost any location you want. You have the option to choose sites by category or simply pick any set of websites from the catalog of publishers to advertise only there.
It takes some time to start a campaign and honestly it is not the easiest thing in the world. If you face any difficulties, just contact their helpdesk and they can guide you or answer your questions. They can even create and manage the campaign for you.
You can pay by using a lot of different cryptocurrencies: Bitcoin, Tether, Ripple, Qtum, NEO, Bitcoin Gold, Ethereum Classic, DigiByte, Tron, Verge, BitTorrent, GameCredits, Komodo, Zcoin, Ravencoin, Bitcoin Cash, Dash, Dogecoin, Ethereum, Litecoin, Zcash, BitcoinDiamond, Horizen, PIVX, Stratis, Vertcoin.
Another great feature that A-ADS gives you is the estimative numbers for your campaign. After you adjust your campaign, you’ll have a nice prediction on impressions and clicks you’re going to get.
Having real-time statistics with colorful graphs is also a pretty cool feature that the platform offers.
Crypto advertising network: BitMedia
Source: Screenshot from the BitMedia Official Website
The crypto advertising networking startup BitMedia was launched in 2015 and has gained popularity since then. It became famous for providing its publishers and marketers with quality service. BitMedia has a list of websites that generate more than 20 million unique visitors, and more than 1 billion impressions per month.
You can currently show your ads on more than 10000 websites related to cryptocurrency.
The process of working with the Bitmedia ad network is very easy. You can create an ad and then choose whether to target outlets by yourself or let the platform do it for you. At the other end, all publishers register with Bitmedia and inform which areas of the crypto space they specialize in (if any), and also what kind of adverts they can run, and also what their typical audience is.
Bitmedia then matches the ads with publishers, allowing advertisers to get what they have paid for – quality crypto impressions.
You can be charged based on the CPM or CPC model.
Crypto advertising network: Adshares
Source: Screenshot from the Adshares’ Official Website
Adshares is another established crypto advertising network that you can use to promote blockchain, cryptocurrency, and NFT ventures. Besides crypto banner ads, you can get the advantage of sponsored content on authoritative websites, newsletters, and premium blockchain websites. They also provide help with listings on exchanges.
One interesting characteristic of Adshares is that it is a decentralized marketplace, not a standard crypto ad network. The idea behind building such a type of platform is to handle issues that the digital advertising market has been struggling with over in recent years.
Due to the increasing monopolization and demand in web 2.0 online advertising, advertisers and publishers face a good amount of hidden fees, lack of transparency as well as censorship. The Adshares network is trying to be the answer to many of these problems.
Adshares uses blockchain technology to give the opportunity to publishers and advertisers to connect and make direct agreements. It is an open ecosystem that allows any website to start offering ad-related services in a very fair and transparent marketplace.
Eliminating intermediaries from the advertising ecosystem, the platform gives both the advertiser and the publisher a lot of benefits. Combined with some unique features, Adshares gives a very interesting set of advantages over traditional digital advertising platforms:
– Remarkably lower fees (no broker = open ecosystem in which publishers and advertisers can make direct agreement meaning lower fees);
– Minimisation of the possibility of ad blocking;
– Almost immediate payments — all transfers from advertisers to publishers are made automatically every sixty minutes;
– Full transparency and freedom — no broker who can decide what to censor or which content to block. The website owner is the one who decides what ads can be displayed
– New type of market structure — Real-Time Settlement which is replacing the complicated and expensive Real-Time Bidding model;
– Availability for small advertisers to join — no need to have a significant budget in order to join the network.
Crypto advertising network: Coin.Network
Source: Screenshot from the Coin.Network Official Website
Coin.Network is the next serious player in the crypto advertising network field. Owned by the same company that owns the BuySellAds platform, it gives you some great opportunities. The business serves more than 133+ million ad impressions per month.
Coin.Network offers only two ad formats: Display and Native ads. The display ads include popular rectangle and leaderboard formats which you can easily check by going here. The native network includes crypto-focused formats like the Cryptobar and Sticky box which can be found here.
There are a few payment options that you can choose from – USD ($), BTC (Bitcoin), ETH (Ethereum), LTC (Litecoin), and also other cryptos that can be accepted upon request.
They can also provide you with expert help if you plan to spend more than $5000 on their platform. The goal is to help you optimize your crypto campaigns in a way so you can get relevant users to your website.
Crypto advertising network: Dragon Advertising
Source: Screenshot from the Dragon Official Website
Dragon Advertising is one of the crypto advertising networks that offer a programmatic marketplace for advertisers.
What is programmatic advertising?
At the most basic level, programmatic advertising is the use of technology to buy and sell online ads. It uses an automated process, within advertiser-defined parameters, to purchase digital ad inventory across the web, mobile, apps, video, and social media.
Dragon advertising is more than an ad exchange, as it offers a full stack of solutions with different types of bidding platforms onboard. They give you prioritized access to their premium marketplace infrastructure and all the tools necessary for proper campaign attribution so you can achieve your KPIs.
The main markets that you can run your ads in include the US, GB, CA, and Europe.
The platform supports all desktop and mobile sizes. Compared to other platforms you can show your ads to audiences also in the entertainment, gaming, tech, lifestyle, and sports niches.
Crypto advertising network: CoinTraffic
Source: Screenshot from the CoinTraffic Official Website
CoinTraffic is the next self-service crypto advertising network on our list. With its inventory of more than 400 publishers and 1,000 advertisers, CoinTraffic generates a sizable amount of crypto traffic and impressions each month. The audience that you can target there is only Bitcoin and crypto-related.
Companies like KuCoin, 1xBit, bitpanda are some of the most popular clients of this platform. CoinTraffic offers various banner ad formats, native ads, and press release distribution. As an advertiser on the platform, you can feel safe because they have their own anti-fraud system that fights against spam and other harmful traffic. Thanks to the reporting dashboard you can easily monitor and analyze the daily performance of your campaigns too.
CoinTraffic offers to help you further by providing you with personal managers that can give feedback on your ads and campaigns. They can guide you when you are choosing the right ad format or preparing the creatives for them. The team also offers help with your banner design needs.
The platform allows you to make payments in crypto, but also in fiat.
The minimum budget that you can start with for your banner ad campaign is 20 EUR. However, the minimal amount that can be deposited to the CoinTraffic platform is 500 EUR. A press release distribution campaign can be launched if you have a budget of at least 1,500 EUR.
Crypto advertising network: CoinAd.media
Source: Screenshot from the CoinAd Official Website
CoinAd.media allows you to advertise your project on more than 260+ blockchain and crypto-related platforms. They offer banner ads – you can choose between some of the most efficient and popular banner sizes: 728x90px and 300x250px (HTML5, GIF, PNG), and PR distribution marketplace. One of the unique features of this platform is that there are no auctions.
All banners of advertisers are shown in turn – from the first to the last one. You can participate in their ecosystem by using their CPC or CPM model. The minimum starting budget is only $100 and you can pay by using bank transfers, invoices, USD, EUR, BTC, ETH, LTC, XRP, BNB, USDT, and USDC.
The CoinAd.Media platform allows you to choose any GEO that you want. At the same time, you can pick from desktop or mobile devices and select the time of the day for your banner impressions.
As we already mentioned they also offer PR services (guest posts, press releases, articles, reviews, news, etc.). You can choose between 50 crypto-related websites to reach your targeted audience.
All the statistics that you will have on your dashboard will be live. You can control your impressions and clicks in real-time and the metrics will be updated instantly.
Crypto advertising network: DOT
Source: Screenshot from the DOT Official Website
Dot is a UK-based premium crypto advertising network founded in 2018 and used by thousands of advertisers, including Huobi, Koinly, and ZenGo. DOT is most suitable for advertisers that offer crypto products, blockchain technologies, and NFTs. It offers geo-location, device, and theme-based targeting options, thanks to which you can reach over 175 million people every month. They offer different types of ads – targeted display ads, editorials, and press releases.
With their cloud-based analytics dashboard, you have complete visibility of how your funds have been spent.
Dot offers monthly rolling contracts with no setup or cancellation fee. By using their service, you will not only get help with your creatives, but you can get the advantage of the dedicated campaign management that they provide that also include regular strategy updates.
Crypto advertising network: Coinserom
Source: Screenshot from the Coinserom Official Website
Coinserom is a crypto network ad company launched in 2017. However, currently, it is one of the largest crypto ad networks online. You can show your ads to over 2,700 websites, which is beneficial if your audience is spending time on crypto mining, ICO token, casino games, crypto faucets, and trading websites.
You can pay for your ads based on the CPC or CPM model. Coinserom has an anti-bot system that promises to filter fake and deliver only 100% genuine traffic to your campaigns. The network’s control panel is well-optimized and supports multiple forms of payments including Bitcoin, Ethereum, and 28 other cryptocurrencies.
Coinserom gives you the opportunity to choose between 4 different ad types: surf, window, sign up, and video ads.
Crypto Advertising Networks Conclusion:
These days, as a crypto project owner you should know that web3 marketing is evolving at a very high speed. More and more strategies appear on the scene and together with them, many new advertising opportunities are born. Choosing the right tactic and then the right platform is becoming not only important but also a sophisticated process. You have probably noticed the different options that you have just in the market of crypto advertising networks. Being informed about their existence is the first step to having an effective marketing tactic.
Regardless of which network you choose, if you need any guidance with your crypto marketing just schedule a free call with our team by CLICKING HERE.